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Keyword Effectiveness Index (KEI)

19 Comments · SEO Encyclopedia, Uncategorized

Introduction: Many people new to marketing think that Keyword Effectiveness Index (KEI) is the magic formula to achieve high ranking in the search engines and thereby secure a steady stream of money. The claim is supported by the documentation of almost all keyword research tools and has been repeated by thousands of inexperienced marketing people.

I say that if anyone says that the Keyword Effectiveness Index (KEI) is great to find good keywords/search terms, without explaining any of the drawbacks, then they are either out to cheat you or they just don’t know any better.

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Keyword

5 Comments · SEO Encyclopedia, Uncategorized

permission marketingIntroduction: Use the right keyword when you search and you will find the right contents faster. Use the right keywords when you write for the internet and you will attract more searchers and they will be more targeted. In this article we discuses some important elements of using keywords on the internet.

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Keyword Demand

5 Comments · SEO Encyclopedia, Uncategorized

Keyword demandstrong>Introduction: Keyword demand is an important part of especial online marketing. There are many aspects that make it difficult to estimate an exact keyword demand.
Here we give you compressed details of what you need to now about keyword demand.

Definition: The number of searches for any particular query is referred to as keyword demand. So, although search referrals tell you how many of those searchers clicked through to your site, keyword demand tells you how many searchers used that keyword in total in the search engines. Keyword demand counts the people that chose a result from your site as well as all of those searchers for that keyword who chose to click someone else’s site.

Description: Despite knowing which keywords people use for searching, we consider the demand as the most important information. The sources for the keyword demand aren’t very precise.

Here are the main sources:

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Keyword phrase.

5 Comments · SEO Encyclopedia, Uncategorized

Introduction: Keyword and keyword phrases are used as synonyms. In this blog post we give you the most important information about keyword phrases

Definition: A significant phrase in the title, subject headings, contents notes, abstract, or text of a record in an online catalogue or database which can be used as a search term in a free-text search to retrieve all the records containing it.

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